Paulina Krupińska is the face of our revolutionary My Cream face care line. She has created content on her Social Media channels, in which she talked about the functionality of the line and its innovation, she recommended the products to the observers. The profile has reached over 367 thousand of committed followers who enjoy watching her materials. The content that she had created was also shared on our social media channels: Facebook and Instagram.
The creations concerned both posts (photos) and stories in the form of storytelling, in which she described in detail all the advantages of My Cream. She also conducted a tutorial on creating your own cream step by step. The above-mentioned activities were supported by sponsored articles on the most comprehensive lifestyle platforms in Poland, such as: wizaz.pl, polki.pl, party.pl or Onet. In addition, we used Google ads (Google Ads, Facebook Ads and Youtube Ads), sponsored posts and creative mailings to our own database of influencers.
My Cream is a real revolution among face care cosmetics. The line consists of 3 bases: medium, strong and soft, and 7 ampoules with active substances. The variety of ingredients and bases ensures the perfect fit for each skin type and guarantees that everyone will find a set perfectly matched to the needs of their skin. We follow the trends and we know perfectly well that more and more consumers value personalization above all.