Delia Cosmetics at Rossmann’s Innovation Days!

The new year started in a very interesting way for us. We barely had time to get used to the new date format when our trade partner Rossmann invited us to an extraordinary event – Innovation Days. Over 70 companies from various industries participated in it, and it was visited by over 3000 guests.

In special Delia beauty zone, we prepared three #Eyebrow Experts stations, where our specialists offered professional styling and gave advice on care, coloring or shaping the eyebrows. We presented a full portfolio of eyebrow products – from innovative novelties, through bestsellers, to pre-premieres, which will be available on the shelves soon. Of course, we did not forget about an equally important category, which is body and face care, presenting selected cosmetics from the Good Foot series available in Rossmann as well as the face serums. We also presented our 3D printer and a robot cooperating with a human, which helps, among other things, in the process of packing goods in our production plants on a daily basis.

Rossmann Innovation Days were not only an opportunity to present products, but above all to build brand awareness and establish closer relationships – key from the perspective of any dynamically developing company. Thank you Rossmann PL for giving us such an interesting experience!